I gave a presentation on the Lean Intranet some weeks ago to an informal meet up of Content Strategists and Intranet people. In the presentation I was quite passionate about my position regarding intranet workers. I stated categorically that they should come out of the shadow of the internet and start creating their own tools and approaches – their own profession. At the end of the presentation I was asked a question by an astute member of the audience.
‘You say you want us to create our own profession but what exactly are the differences between intranets and internets?’
To my shame I waffled and gave what might have been to many an acceptable answer but it was not acceptable to me. Afterwards I realized that I needed to give this question some more thought and the result is this post.